huzlr.
June 10, 2025

Project Management is Chaos

& huzlr brings your chaos to clarity.

Presented by : Nirmal

Built for PMs drowning in updates, follow-ups, and late surprises.

"Your AI co-pilot for project management."

Exhausted Female Project Manager
Knowledge Graph
huzlr.
June 10, 2025
The Problem

Projects fall apart at Execution.

PMs are drowning in noise, losing the signal that matters most. When tools add more work than they save, execution becomes a constant battle against burnout and missed deadlines.

The Consequence

Burnt out PMs • Missed deadlines

And significant Revenue Loss.

01

PMs juggle too many projects

  • ~85% of PMs run multiple projects; most handle 2–5 concurrently.
  • Managing many streams means attention drops & context fades.

Projects shouldn’t depend on human memory & energy.

02

Tools are heavy & overwhelming

  • ~20% of PMs say documentation and reporting are pointless.
  • Too many features, constant updates, and heavy manual effort.

Tools create noise instead of clarity.

03

Risks discovered too late

  • Nearly half of projects miss deadlines due to poor planning.
  • Problems surface only after impact, costing time and money.

Teams react late, not early.

04

Context is fragmented

  • Info lives in Meetings, Chats, Standups, Emails, Tickets.
  • No single place sees the full picture.

Nothing catches weak signals early.

huzlr.
June 10, 2025
The Solution

From Chaos to Clarity.

Stop wasting engineering hours. Huzlr automates status tracking to reclaim 20% of your team's capacity while ensuring total alignment.

Automated Intelligence

No manual data entry. Auto-gathered status.

Predictive Risk

Identify bottlenecks before they hit.

Unified Context

Jira, GitHub, Slack in one truth.

Decision Velocity

Manage outcomes, not tools.

Team Capacity
4 members
JD
John D.5 tasks • 82%
AS
Alice S.8 tasks • 94%
MK
Mike K.3 tasks • 58%
SL
Sarah L.4 tasks • 45%
Total capacity usage76%
Live Activity
Real-time

API Integration completed

DeployedJust now

Design Review approved

5m ago

Risk Alert flagged in Auth

12m ago

Sprint Planning scheduled

1h ago
Risk Detected
High Impact

Dependency Bottleneck

Risk Score: 85
Impact:Release delayed by 2-3 days
Cause:Backend team at 94% capacity
Fix:Reassign 2 tasks to Mike K.
Low ImpactCritical
Unified Data
Auto-sync

One Source of Truth

All project data from Jira, GitHub, and Slack unified in real-time.

J
G
S
Syncing
47
Tasks
12
PRs
89
Msgs
Service Uptime99.99%
Data Latency<50ms
huzlr.
June 10, 2025
Market Timing

Why Now?

The signals exist. The pain is unsolved.
The technology is finally ready.

Tech Stack Evolution

The market solved reporting, not execution

  • The last decade built tools to track work and generate reports
  • Jira, Asana, Linear optimize for logging updates
  • None reduce PM effort or catch problems early
  • The core pain — chaos during execution — stayed unsolved

The space is still uncrowded at the intelligence layer

  • Most tools compete on features, not outcomes
  • Very few products sit above tools to observe real project behavior
  • No clear category leader for proactive project oversight
  • This layer is still open and underbuilt

Projects are more complex, but PM capacity hasn’t scaled

  • PMs handle more projects and more stakeholders than before
  • Teams are distributed and async
  • Manual tracking breaks at this level of complexity
  • Human coordination no longer scales on its own

The raw signals finally exist

  • Work now leaves digital traces everywhere
  • Meetings, chats, standups, tickets, and timelines are all recorded
  • For the first time, software can watch projects continuously
  • This was not possible when work lived in hallway conversations
huzlr.
June 10, 2025
Market Opportunity

A $39.2 Billion
Market by 2035.

The project management software market is compounding at 12.8% annually as complexity outpaces legacy tools.

Total Addressable Market
$39.2 B
Global Project Management Software (2035)
Growth Rate
12.8% CAGR
Strong sustained demand for better tools
TAM
Total Market
SAM
Execution Layer
SOM
Early Adopters
huzlr.
June 10, 2025
The Landscape

Why existing tools fail at execution clarity.

Input Method
Risk Detection
Visibility
PM Effort
Task Tools
Jira, Asana, Linear
Manual Entry
Reactive
Single Task
High Maintenance
Reporting
PowerBI, Tableau
Data Import
Post-Mortem
Aggregated
High Setup
Spreadsheets
Excel, Notion
Manual Entry
None / Human
Siloed
High Maint.
huzlr.
Execution Clarity
Automated Signals
Predictive
Cross-Project
Zero Overhead
huzlr.
June 10, 2025
Market Validation

Validated with teams from $100M+ revenue companies.

Consistent response across roles:
"This is badly needed."

Signal Strong

Clear pull before product or sales effort.

Based on Problem, not Features
No Demos or Incentives

Project Managers

"Memory & follow-ups don't scale."

I spend more time chasing updates than managing work.

Founders

"Visibility gaps create anxiety."

I only find out about delays when it's too late to fix them.

Developers

"Risks surface too late."

We knew this was blocked weeks ago, but no one asked.

Market Validation Growth
huzlr.
June 10, 2025
Business Model

Frictionless adoption. Predictable expansion.

A proven B2B SaaS model designed to land effortlessly with one user and scale naturally across the enterprise.

Pricing Model Visualization

The Model

Standard SaaS Subscription

Per PM / Team pricing. Starts small with monthly or annual plans.

Why this works

No friction adoption
Value scales with usage
Short sales cycles

Who pays

InitialTech Leads
ScaleDelivery Heads
huzlr.
June 10, 2025
Go-To-Market

Focused, scrappy, and
believable.

We don't sell features. We sell relief from chaos. Our wedge is low-friction, high-value, and spreads virally.

The Product-Led Flywheel

De-risking the enterprise sale from the bottom up.

1. Usage
Free tools solve immediate PM chaos.
2. Trust
Teams rely on data, not just updates.
3. Expansion
Org-wide rollout becomes inevitable.

Phase 1: Infiltrate

NOW

Target individual PMs in tech/services.

  • Solve "Status Report" pain
  • Free individual tier

Phase 2: Prove

6 MTHS

Team-level adoption & viral spread.

  • Team collaboration features
  • Integrations (Jira/GitHub)

Phase 3: Expand

18 MTHS

Enterprise-wide deployment & security.

  • SSO & Advance Permissions
  • Cross-org analytics
huzlr.
June 10, 2025
Founder-Market Fit

Builders solving
our own bottleneck.

We’ve managed complex technical programs for over a decade. We built huzlr because existing tools forced us to choose between doing the work and reporting on it.

"We didn't start with a market thesis.
We started with a problem we lived every day."

Experience
Nirmal

Nirmal

Founder & CEO

  • • Lived the chaos of complex projects
  • • Firsthand PM fatigue & tool overload
  • • Building for relief, not just reporting
Manohar

Manohar

Co-founder & CTO

  • • Strong systems thinker
  • • Hands-on engineering depth
  • • Turning execution pain into reliability

Our DNA

Why this team wins

  • Founder-Market Fit: Obsessed with the problem.
  • High Ownership: Small team, rapid shipping.
  • Believable: We aren't guessing. We've lived this.
huzlr.
June 10, 2025
Financials

Capital-efficient build phase.

We are raising to extend our runway, focusing entirely on product velocity and early customer love—not burn.

Seed
Seeking
$200k
Equity10%
Valuation$2M Post

Use of Funds

Product development

Design & UX polish

Founder-led sales

High iteration speed

Anti-Goals

No heavy hiring

No paid ads

No premature scaling

No vanity metrics

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